Category: News Makers

Operationalized Marketing Wisdom from a Coach Who Knows

Nexstar’s own Marketing Coach Manager Melanie Tauring shares her marketing mastery in a recent ACHR The News podcast focused on operationalized marketing best practices. Melanie covers the pros and cons while reminding listeners of a key takeaway: marketing is not transactional.

Start Local to Make a Lasting Impact in the Trades

Kate Cinnamo, Explore the Trades Executive Director, offers key insights into tangible ways PHCE leaders can elevate career success in the skilled trades with our younger generations. Her recently published column in ACRH The News serves as an insightful read with actionable steps to support up-and-coming trades professionals.

Tips to Win at Social Media

Nick Rau, Nexstar Digital Marketing Coach, shared in his top 10 tips to help marketing teams win on the socials in a recent issue of HVACR Business magazine. Catch his best practices perfect for social media newcomers as well as those who may have a plan in place but are looking to up their game with sound strategy!

Supporting Women in the Trades

Excited to spot two familiar faces featured in Service Titan’s new Toolbox Magazine. Congratulations to Leslie Harpole and Cassie Pound, producers and hosts of the Power Women of the Trades Podcast, for their cover story!

Catch up on their trailblazing efforts to elevate women in the trades:

Let’s Talk Online Reviews

How vital are those customer online reviews as a marketing strategy for your home services business? Very.

Catch this recent piece in ACHR The News, highlighting insights from SMEs including experts from ServiceTitan, BNP Engage, and our own Nexstar Coach Manager Alicia Johnston.

2024 Business Roadmap

Business and marketing planning go hand in hand when it comes to charting out a successful 2024. Wonder where to begin? Start with this insightful and guided podcast conversation between Kyle Gargaro at ACHR The News with Nexstar Coaches Bryan Buckley and James Braasch.