Category: News Makers

To develop your own workforce, build intentionality into your training blueprint and do not disregard the importance of Field Mentorship. Jeff Atwell and Corinne Hall, our Workforce Development Coaches, together crunch the numbers and discuss the realized benefits on this recent “So It Flows” podcast.

Nexstar’s own Marketing Coach Manager Melanie Tauring shares her marketing mastery in a recent ACHR The News podcast focused on operationalized marketing best practices. Melanie covers the pros and cons while reminding listeners of a key takeaway: marketing is not transactional.

Kate Cinnamo, Explore the Trades Executive Director, offers key insights into tangible ways PHCE leaders can elevate career success in the skilled trades with our younger generations. Her recently published column in ACRH The News serves as an insightful read with actionable steps to support up-and-coming trades professionals.

Nick Rau, Nexstar Digital Marketing Coach, shared in his top 10 tips to help marketing teams win on the socials in a recent issue of HVACR Business magazine. Catch his best practices perfect for social media newcomers as well as those who may have a plan in place but are looking to up their game with sound strategy!

Excited to spot two familiar faces featured in Service Titan’s new Toolbox Magazine. Congratulations to Leslie Harpole and Cassie Pound, producers and hosts of the Power Women of the Trades Podcast, for their cover story!

Catch up on their trailblazing efforts to elevate women in the trades:

How vital are those customer online reviews as a marketing strategy for your home services business? Very.

Catch this recent piece in ACHR The News, highlighting insights from SMEs including experts from ServiceTitan, BNP Engage, and our own Nexstar Coach Manager Alicia Johnston.