by | Apr 15, 2013 | Home Service Best Practices, Independent Home Services Contractors Training, Marketing Coach for Business, Service Business Coaching, Successful Contractor, Training
Independent home services contractors are increasingly using mass media vehicles like television, radio, billboards and so on to advertise their companies. How exciting! Chances are you’re either using one of these advertising vehicles or have considered it....
by Arthur Kjelshus | Jan 28, 2013 | Home Service Best Practices, Service Business Coaching, Successful Contractor, Training
By Lisa Schardt, Nexstar® Network Business Enhancement Coach Getting involved in your community is admirable. Whenever you donate your time, talent and financial resources, it tends to come back to you. Sometimes it’s in the form of new friends, customers and new...
by | Aug 27, 2012 | Home Service Best Practices, Independent Home Services Contractors Training, Know Your Numbers, Marketing Coach for Business, Service Business Coaching, Successful Contractor, Training
We’ve reported on the importance of motivating your employees in past blog posts. In our post, “Want to Motivate Employees? Try Time, Not Money,” we discussed how employees may prefer time off versus cash incentives. To expand on this, I’d like to point out that bonus...
by | Jul 9, 2012 | Home Service Best Practices, Independent Home Services Contractors Training, Know Your Numbers, Marketing Coach for Business, Service Business Coaching, Successful Contractor, Training
It’s not easy getting consumers’ attention. There are a seemingly endless number of marketers battling for people to “Look at me! Look at me!” And marketing companies come up with new tools all the time, so that consumers are surrounded by messages. You can’t get...
by | Mar 26, 2012 | Home Service Best Practices, Independent Home Services Contractors Training, Know Your Numbers, Marketing Coach for Business, Service Business Coaching, Successful Contractor, Training
Play to Win If you’re a sports fan, you’ve probably heard these two expressions: “They played to win.” “They played not to lose.” When sportscasters and analysts use the first expression, it’s always a positive comment. Teams that play to win are determined, they...
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