Call Tracking: Part of Your Marketing Strategy

Call Tracking: Part of Your Marketing Strategy

by | Jul 16, 2012 | Home Service Best Practices, Independent Home Services Contractors Training, Know Your Numbers, Marketing Coach for Business, Service Business Coaching, Successful Contractor, Training

Using call tracking services provides great information that you can use to make knowledgeable marketing decisions, as well as identifying opportunities in your call center. It is important though to fully consider the impact of assigning call-tracking phone...
Call Tracking: Part of Your Marketing Strategy

The Most Important Part of Your Internet Program

by | Jun 4, 2012 | Home Service Best Practices, Independent Home Services Contractors Training, Know Your Numbers, Marketing Coach for Business, Service Business Coaching, Successful Contractor, Training

What’s the most important part of your internet program? Do you think it’s SEO (search engine optimization)? PPC (pay per click)? Local Search? These are all good answers, but the correct answer is your website! Don’t get me wrong – SEO, Local Search and PPC (if you...